Having a blog is just as popular as it has ever been. Sure, blogs may not get as much attention as they once did, but they are one type of website that looks as if it’s here to stay. No matter why you have a blog–to earn money, to promote a product, or just as personal journal–it’s only logical that you would like to know how to increase blog traffic. After all, you have it online for a reason, right? Wanting to get more traffic to it is only natural.

First, some good news: search engines love blogs. This means you have a good chance of picking up what’s known as ‘organic traffic’. The main search engines are looking for is to return relevant results to the people who are searching. Blogs fit the bill on two counts:

1. Blogs are centered around one topic. Maybe it’s a personal blog where you talk about the stuff that happens to you, or the ideas you have. In that case, the focus is. On the other hand, if you’re blogging to make money, then your blog will have a more narrow focus. Either way, the search engines like this type of content.

2. Blogs are updated on a regular basis. Search engines tend to place more importance on those websites that have newer content. Once you understand this, it should give you all the motivation you need to post to your blog frequently. Every day or do should be just fine, but try your best to not wait more than one week between posts.

That explains why blogs are a good choice for sharing your message with the world, but what about ways to increase blog traffic? One thing you can do is learn some of the basics of search engine optimization (also known as SEO). This will teach you what things you can do to make your blog look better for the search engines, and that can bring you more traffic.

Choosing the right keywords to build your content around is one of the first things you need to do. You need to find out what terms people are entering at the search engines, and then find out how many are searching for each keyword or phrase. It’s not really a complicated process, but it takes a bit of time to find the best keywords. Doing so will help you to write your posts in a way that will give you the biggest return on your efforts.

The other way to increase blog traffic is to submit articles to article directories. You should have already done the most important step, which is keyword research. You then simply write articles based on those keywords, and then submit them. At the end of the article, you will be allowed to add a link back to your site. This is a double whammy because one of the things that search engines like nearly as much as blogs is search engines.

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by TJ Philpott
March 25, 2011

The internet marketing strategies you use should not only be effective but also help you increase efficiency as well. Operating an internet marketing business involves many functions and tasks so wherever and whenever you can increase efficiency you should strive to do so. The name of the game online is to first increase your web presence so that you have an audience to which you can promote. Gaining this exposure is very important, does take effort and can be time consuming, so you want to work as efficiently as possible

Here are 5 strategies you can use to expand your web presence in order to promote your internet marketing business to others in an efficient manner!

Blog

Blogs are great platforms off of which you can promote an internet marketing business as well as interact with visitors to get their feedback! A blog also offers you the opportunity to add fresh content, and easily, as much as you like. This is important since search engines love fresh content and you in turn will love both the exposure and traffic you will receive as a result!

Submit Articles

Submitting articles online is another great way to not only increase your web presence but also build valuable back links to your site. Most directories have high page ranks and when they publish your article they also are linking to your site. This happens because you have placed a link to your site in the resource box of the article you submitted! In addition you can use your articles as blog posts as well which helps you increase efficiently and that is what it is all about!

Free Giveaways

You can offer free giveaways on your blog or on a squeeze page you are using to build a list. You are building a list right? Of course the ‘gift’ you offer will once again be linked to your business site and you will also want to encourage others to share the gift with their friends. Remember the articles you are submitting? Well you can direct people to your squeeze page with the link in your resource box and here again you will be boosting your web presence and increase efficiency at the same time!

Signature File

As you navigate around online and get involved in social sites, forums, sending emails or even blog commenting always leave a signature file. This simply reflects your name, company name and of course your link. This is you calling card and you want to leave it everywhere when the opportunity presents itself!

RSS Feeds

Make available on your blog an RSS feed tab so that people can easily follow your updates. Be sure to place this tab prominently so that visitors do not have to go searching for it therefore it is recommended to position it at the top of the page! The easier it is for someone to subscribe to your feed the greater chance of their return and this will lead, hopefully, to loyalty which then leads to referrals. Now you have one simple tab that will help expand your web presence on a viral basis! Can you spell efficiency?

The internet marketing strategies reviewed above all target helping you to increase efficiency when working online without sacrificing effectiveness! To be successful an internet marketing business must establish a web presence in order to have an audience to which it can promote. Equally important is that when working online you must make the best use of your time since there will be many demands for it. Working as efficient as possible but in an effective manner is therefore the key. The strategies reviewed above serve as suggestions as to ways in which you can accomplish just that!

   

  

   

  

  

A link farm is a website whose purpose is for constructing links between member sites. For example, a link farm will create a link page that needs to be on all of it’s members pages. This can be spotted by Search Engines. Some link farms now have multiple link pages to make it harder for the Search Engines to spot. However, this technique is sure to be caught at some time. Link Farms should be avoided as they are a violation of most Search Engines’ policies, their use may hurt your site’s link popularity, and may result in a ranking penalty. I do not recommend using them.

Don’t confuse link farms with blogrolls. A blogroll is a list of other blogs that you link to from your blog. While many times blogrolls contain reciprocal links, blogrolls are in no way, shape, or form the same as a link farm.

At one point in time, many Search Engines were not fond of interlinking all your websites together. However, with the advent of blogs that has all changed. Several years ago when I was monitoring baby related search terms weblogsinc kept showing up in the results. When I looked at their blog network, I was just SURE that they were going to be banned by google for excessive interlinking of sites. But they never were banned! Realizing the power of being able to interlink all your blogs together (wheter related or unrelated) without a Search Engine penalty I decided to see if I liked blogging. It turned out that I did enjoy blogging and started building a blog network of my own.

To summarize:

link farms bad, blogrolls good

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The traffic you get from paid links will vary greatly. In some cases when you pay for links, you will get a lot of traffic in other cases you won’t. Paid links will help your search rankings in some Search Engines.

Some people are against buying links, but it’s not really different than spending money on PPC advertising. It’s just another method of promoting your website. It has it’s pros and cons. Be sure to research ahead of time how to make the best use of any budget you set aside for buying links. Every link you get has a price, whether it be the time you spent writing content that people linked to, or the time you spent finding reciprocal link partners, or the time you spent commenting on blogs, etc. Every link has a price, you have to decide what is the price you are willing to pay for the traffic you get and how to best make use of your advertising budget. It isn’t always easy and takes time to figure out.

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Since predicting the future is impossible to do, the only thing I can say is that ultimately Search Engines would like quality content to rule their results. Creating good quality content on your website is likely the best path to maintain good Search Engine results over time.

Whether or not it helps your search rankings, getting links to your website will always be important because of the traffic that the links themselves will bring to your website.

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All of the websites mentioned in my previous post (and many others) are great places to get free content for your website. In fact, you can make good money reprinting other people’s articles on your website and using affiliate programs or Google® AdSense® on your website. There are several other advantages of reprinting other people’s articles on your website:

1.It gives your website more content (which Search Engines love).

2.It gives your visitors more content (which visitors love).

3.It allows you to have more internal links to other areas of your website (which help search rankings).

4.It allows you to target more keywords (which helps your traffic).

When you reprint an article you shouldn’t always blindly use the name of the article in the title tag and heading tag. Find related keywords that it will be easy to bring traffic to your website with. It’s important to use other people’s articles in this way.

Lastly, when you reprint articles, make sure you only put articles on your website that you believe are well written and are of great value to your visitors.

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I mentioned earlier that directories are a great way to get one way links. Directories have been used by those in the Search Engine Optimization world for some time, to increase rankings and bring more traffic to their site. However, many SEO experts believe that the Search Engines are giving less power to directories.

There are still many ways to get good links, writing articles (like this one), trading links, buying links, etc. But I have never noticed people talk much about one of the BEST ways not only to get a powerful link to your site, but also to drive traffic to your site. And that is….

Review Sites!

There are more and more website review sites, and product review sites popping up on the Internet. For one thing, creating one can be a good way to make some extra money. Some people can even earn a living by owning review sites.

That said, review sites can bring you TONS of traffic. Sites that I have worked on have had over *3000 visitors in a week by being featured on a review site. Not only that most review sites archive their reviews, which can mean a continual flow of traffic to your site, and a permanent link.

If you want a ton of quick traffic to your site, search for review sites that review websites in your industry. It can be a great way to drive traffic to your site.

I know you might be wondering what review site brought my site over *3000 visitors in a week. It’s called family first and you can visit them here: http://www.familyfirst.com/

They review family friendly websites. When I had my site reviewed it was free, but now they charge a small fee. Most reveiw sites are like that.

If you have a really cool or different site, you might want to submit it to Cool Site of The Day (http://www.coolsiteoftheday.com/). We had a site reviewed on cool site of the day and got over 2000 visitors from that link the day it was featured.

There are many more review sites out there just waiting for your site to review. Review sites (especially the bigger ones) can be an excellent way to drive traffic to your site without the Search Engines.

*Note: I have had other sites reviewed on Family First and not generated nearly the amount of traffic as my first site, probably because they have changed the way they link out to sites. They used to link out to sites on their main page, but now they bury the links deeper in their site making it less likely to get visitors from being reviewed on their site.

To learn more about getting tons of traffic to your site click here!

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